Suppose a Local Government Is Trying to Reduce Rates of Littering

Multiple Choice

Suppose a local government is trying to reduce rates of littering in a local park. One person suggests putting up signs saying, "90% of citizens dispose of their trash, helping to keep our park beautiful." Another person suggests putting up a different sign that says, "10% of citizen's litter, reducing the beauty of the park for others." Because individuals are influenced by _______, we would expect the _______ sign to work better at reducing littering.

A) the endowment effect; first
B) reverse psychology; second
C) social norms; first
D) anchoring; second