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    Exam 5: Analyzing the Marketing Environment
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    Firms That Disingenuously Market Products or Services as Environmentally Friendly,with
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Firms That Disingenuously Market Products or Services as Environmentally Friendly,with

Question 45

Question 45

True/False

Firms that disingenuously market products or services as environmentally friendly,with the goal of gaining public approval and sales rather than actually improving the environment,are engaging in greenwashing.

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