Multiple Choice
Brian is struggling with the choice of publishing his new book, How to Cook Polish Barbeque, as an e-book or a paperback. Brian is addressing which core marketing aspect?
A) developing a promotional plan
B) managing the exchange function of marketing
C) making a product decision
D) deciding where and how to sell the product
E) pricing the product
Correct Answer:

Verified
Correct Answer:
Verified
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