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    Exam 5: Understanding Consumer and Business Buyer Behaviour 
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    A(n) Becomes a Motive When It Is Directed Toward a Particular
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A(n) Becomes a Motive When It Is Directed Toward a Particular

Question 48

Question 48

Multiple Choice

A(n) becomes a motive when it is directed toward a particular stimulus object.


A) response
B) attitude
C) drive
D) belief
E) cue

Correct Answer:

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