Multiple Choice
Which of the following is true of personal selling?
A) It is the most expensive promotional tool for companies to utilize.
B) It is an ineffective method for building long-term customer relationships.
C) It allows firms to dramatize product offers through arts and visuals.
D) It is the most effective promotional tool for geographically dispersed buyers.
E) It presents a firm's message as news rather than as a sales-directed communication.
Correct Answer:
Verified
Correct Answer:
Verified
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