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    Exam 12: Engaging Consumers and Communicating Customer Value: Advertising and Public Relations 
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    The Aim of _ Is to Make Ads and Brand
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The Aim of _ Is to Make Ads and Brand

Question 59

Question 59

Multiple Choice

The aim of _ is to make ads and brand content so engaging or useful that people want to watch them.


A) advertainment
B) subliminal advertising
C) social advertising
D) branded entertainment
E) infotainment advertising

Correct Answer:

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