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    Exam 1: Why Marketing Matters to You
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    What Type of Human Need Is Shaped by Personality, Culture
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What Type of Human Need Is Shaped by Personality, Culture

Question 18

Question 18

Multiple Choice

What type of human need is shaped by personality, culture, or buying situation?


A) a necessity
B) a want
C) a craving
D) a demand
E) an emergency

Correct Answer:

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