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    Marketing The Core Study Set 5
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    Exam 17: Using Social Media and Mobile Marketing to Connect With Consumers
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    Figure 17-4 -According to Figure 17-4 Above, C Is the Performance Measure
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Figure 17-4 -According to Figure 17-4 Above, C Is the Performance Measure

Question 135

Question 135

Multiple Choice

  Figure 17-4 -According to Figure 17-4 above, C is the performance measure referred to as A)  cost per click. B)  click through rate. C)  cost per action. D)  conversion rate. E)  cost per thousand. Figure 17-4
-According to Figure 17-4 above, C is the performance measure referred to as


A) cost per click.
B) click through rate.
C) cost per action.
D) conversion rate.
E) cost per thousand.

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