What Do Online Eyeglass Retailer Warby Parker, Online Mattress Seller

Multiple Choice

What do online eyeglass retailer Warby Parker, online mattress seller Casper Sleep, clothing online retailer Bonobos, jewelry online retailer Blue Nile, and Amazon have in common?

A) They are experimenting with ways to deliver products and services available to customers faster.
B) They provide price match guarantees and make comparison shopping easier right from the website.
C) They have opened physical showrooms that allow shoppers an opportunity to experience the company's products.
D) They offer easily customized products and services.
E) They provide simple two-way communication so that consumers can tell marketers exactly what they want in the marketspace.