Multiple Choice
A 3M researcher worked with university students to develop the Post-it® Flag Highlighter. When his team evaluated the technical feasibility of the proposed design and determined whether the idea met the firm's objectives set earlier, at which stage of the new-product process was this product?
A) idea generation
B) screening and evaluation
C) business analysis
D) new-product strategy development
E) concept testing
Correct Answer:
Verified
Correct Answer:
Verified
Q29: The categories for people-based services include<br>A) volunteers,
Q49: Open innovation helps organizations overcome _, one
Q69: Which of the following statements about test
Q84: Business products are also referred to as<br>A)
Q88: Services incorporate the four I's of product
Q110: A group of product or service items
Q193: Services can be classified by<br>A) their method
Q222: Mr. Clean is an antibacterial cleaning liquid
Q262: New-product strategy development is<br>A) the stage of
Q284: With respect to price and availability, which