Grouping Potential Buyers into Meaningful Segments Involves Meeting Some Specific

Multiple Choice

Grouping potential buyers into meaningful segments involves meeting some specific criteria that answer the following question:

A) Is this product useful on a global scale?
B) Is it possible to reposition this product?
C) Is there too much competition for this product?
D) Is the market loyal to the product?
E) Would segmentation be worth doing and is it possible?