Which of the Following Is More Essential as a Strategy

Multiple Choice

Which of the following is more essential as a strategy for a low-involvement offering than for a high-involvement one?

A) Use personal selling to provide consumers with information.
B) Use social media to create online experiences for the brand.
C) Avoid stock-out situations so that buyers don't substitute a competing brand.
D) Optimize internet search engines such as Google to assist buyers during information search.
E) Run ads to provide consumers with information.