Multiple Choice
In the VALS framework, the segment with the most abundant resources, known as ________, are future-oriented and confident enough to experiment and overcome failure.
A) Experiencers
B) Innovators
C) Makers
D) Achievers
E) Strivers
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q129: During the consumer purchase decision process, an
Q141: In the Maslow hierarchy of needs, _
Q193: A bike helmet would be considered part
Q196: If you read the chapters from your
Q197: In the VALS framework, achievement-motivated consumers who
Q230: Consumers' purchases are often influenced by the
Q249: Which of the following statements about family
Q274: The process by which people acquire the
Q310: A study by Popular Mechanics magazine identified
Q331: The second stage in the consumer purchase