Multiple Choice
The ____________ section of the marketing plan states what the company wants to accomplish through marketing activities, using a(n) ___________ of where the firm stands in the market.
A) marketing objectives; performance evaluation
B) marketing strategies; implementation timetable
C) marketing implementation; performance standard
D) marketing objectives; SWOT analysis
E) environmental analysis; SWOT analysis
Correct Answer:
Verified
Correct Answer:
Verified
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