Marketers Resolve Ethical Issues Based on Their Experiences and What

Multiple Choice

Marketers resolve ethical issues based on their experiences and what they learn from others in the organization. The outcome of this learning process depends on _____________________, opportunity for unethical behavior, and exposure to others who behave ethically or unethically.

A) their educational training
B) their level in the organization
C) their incentive plan
D) the strength of personal values
E) the monetary factors that influence ethical decision making