Multiple Choice
You are considering hiring an outside consultant to help you improve your services business. You believe your most pressing issue is how to maintain consistent quality in the delivery of your services. Your customer surveys suggest you need to work on this very important issue. Based on this, you should be looking for a consultant who has experience in dealing with the _______________ issue related to services.
A) inseparability
B) perishability
C) heterogeneity
D) intangibility
E) customer relationship
Correct Answer:
Verified
Correct Answer:
Verified
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