Multiple Choice
The marketing of products to ultimate consumers through face-to-face sales presentations either at home or the workplace is called
A) direct marketing.
B) direct-response marketing.
C) telemarketing.
D) personal selling.
E) direct selling.
Correct Answer:

Verified
Correct Answer:
Verified
Q101: Stores that are in a manufacturers' outlet
Q102: The management at Kohler Inc., a manufacturer
Q103: The primary function of most wholesalers is
Q104: Koyo-Sha Co. manufactures and sells polishing materials
Q105: Karen has been a buyer for Ocean
Q107: Self-service, general merchandise stores such as Kmart
Q108: Phillip operates a store called Cartridge World,
Q109: The type of retail location that is
Q110: Wholesalers frequently help retailers with developing a
Q111: A small self-service store that is open