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    Exam 16: Integrated Marketing Communications
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    Each Communication Channel Has a Limit on the Volume of Information
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Each Communication Channel Has a Limit on the Volume of Information

Question 234

Question 234

Multiple Choice

Each communication channel has a limit on the volume of information it can handle effectively. This limit is called


A) transmission load.
B) feedback.
C) encoding.
D) noise.
E) channel capacity.

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