Brian Is Responsible for the Promotions and Public Relations of His

Multiple Choice

Brian is responsible for the promotions and public relations of his firm, which produces rubber tires. A recent development in technology may change the way in which the rubber for tires is produced, allowing it to be sourced from the roots of dandelion plants. Brian would like to have a story run on the evening news or in the local newspaper about this development, but he knows that this story is likely to be rejected by media personnel because the material is

A) too long.
B) written at too high a reading level.
C) submitted by an organization that the media does not like.
D) not persuasive enough.
E) not newsworthy.