Duds and Suds Is a Bar with a Country and Western

Multiple Choice

Duds and Suds is a bar with a country and western atmosphere. In addition to the bar, Duds and Suds has a gift shop that sells western clothing with its logo. Norman is the owner of the business and has recently enacted temporary price reductions through clearance sales, discounts, and nightly drink specials. What is Norman most likely trying to do?

A) Raise cash quickly
B) Decrease costs
C) Increase profitability
D) Run off the competition
E) Create a value image