Multiple Choice
Marketing of services differs from tangible goods in four areas:
A) intangibility, simultaneity, heterogeneity, and perishability.
B) intangibility, simultaneity, heterogeneity, and collectivity.
C) intangibility, simultaneity, heterogeneity, and connectivity.
D) intangibility, simultaneity, heterogeneity, and believability.
E) intangibility, simultaneity, heterogeneity, and credibility.
Correct Answer:

Verified
Correct Answer:
Verified
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