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The Manager at Target Puts a Sign Up Next to a Samsung

Question 56

Multiple Choice

The manager at Target puts a sign up next to a Samsung audio system that reads, "Only $299.99! $60 less than at Best Buy." This is an example of what type of pricing strategy?


A) Random discounting
B) Periodic discounting
C) Comparison discounting
D) Penetration pricing
E) Everyday low prices

Correct Answer:

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