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Suppose That a Publisher Is Considering How to Pay an Author

Question 13

Multiple Choice

Suppose that a publisher is considering how to pay an author for writing a book. The publisher would like the author to put forth his maximum effort, but the publisher is unable to observe the author's effort. In this example, the principal is ____.


A) the publisher
B) the author
C) neither the publisher nor the author
D) both the publisher and the author

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