Which of the Following Best Illustrates How Encoding Failure Can

Multiple Choice

Which of the following best illustrates how encoding failure can contribute to forgetting? You forget the name of a person because ____________.

A) you had a particularly negative and embarrassing interaction the last time you saw her
B) you failed to transfer this information into your long-term memory in the first place
C) you haven't seen her in many years and both time and disuse have eroded your memory of her
D) she looks very similar to someone else that you just met