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    Information Systems Study Set 2
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    Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity
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    What Factors Help Determine the Display and Ranking of Advertisements
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What Factors Help Determine the Display and Ranking of Advertisements

Question 89

Question 89

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What factors help determine the display and ranking of advertisements in Google's search pages?

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Google determines the rank order of spon...

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