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    Computing
  3. Study Set
    Information Systems Study Set 2
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    Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World
  5. Question
    Uber and PayPal Used Similar Strategies When Trying to Jumpstart
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Uber and PayPal Used Similar Strategies When Trying to Jumpstart

Question 53

Question 53

Essay

Uber and PayPal used similar strategies when trying to jumpstart network effects that were vital in creating their dominance. What did each do?

Correct Answer:

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a) Leveraged viral customer promotions b...

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