Multiple Choice
What challenge did Tesco face when they were searching for a CRM solution?
A) For many years, the company had been adding and updating their systems to support its website, resulting in redundancies and inconsistencies.
B) Since Tesco had been adding more services to its online presence, they had a minimal budget to implement structural strategies/changes.
C) Tesco's platforms were not advanced enough to support a CRM solution so it to start entirely from scratch and lost much of its historical data.
D) Each of Tesco's various silos required unique CRM solutions and the company was unable to find one solution that was applicable and implementable to all.
Correct Answer:

Verified
Correct Answer:
Verified
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