Multiple Choice
Which BEST describes how near field communications were leveraged by Timberland to address the issue of showrooming?
A) By enabling near field communications, Timberland permitted customers to call other stores to shop around for the best deal, as opposed to inhibiting this practice.
B) By enabling near field communications, Timberland offered incentives to customers by keeping their business within Timberland stores.
C) By enabling near field communications, Timberland made it possible for customers to shop both in an actual store and online simultaneously.
D) By enabling near field communications, Timberland was able to offer customers a completely independent shopping experience wherein they did not have to interact with salespeople even in store.
Correct Answer:

Verified
Correct Answer:
Verified
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