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    Introduction to Information Systems Study Set 7
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    Exam 11: CRM and SCM
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    Your Cable Company Sells You Package Deal with Internet, Phone
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Your Cable Company Sells You Package Deal with Internet, Phone

Question 106

Question 106

Multiple Choice

Your cable company sells you package deal with internet, phone, and TV. This is an example of __________.


A) bundling
B) cross-selling
C) downselling
D) upselling

Correct Answer:

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