After an Automobile Purchase, There Is a Good Chance That

Multiple Choice

After an automobile purchase, there is a good chance that buyers will come across some information (better price somewhere; competitor superiority) that will conflict with their purchase. Knowing this, marketers should:

A) if customers call, immediately refund their purchase.
B) avoid customers, and let their emotions settle down.
C) call customers with additional information to support purchase.
D) send customers to an information website.