Multiple Choice
When the marketer communicates information about what people commonly do, a(n) ________ is being communicated.
A) descriptive norm
B) affiliation goal
C) injunctive norm
D) implicit expectation
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q34: According to the balance theory of attitudes,
Q35: Which of the following statements about balance
Q36: One way we maintain cognitive consistency is
Q37: The _ implies that a consumer's attitude
Q39: Are cognition and affect two separate elements
Q40: The base premise of the Fishbein model
Q41: How might celebrities be utilized according to
Q42: What type of model is the Fishbein
Q43: Simi is never quite sure which brand
Q50: Both the Fishbein model and the extended