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  3. Study Set
    Consumer Behaviour Study Set 4
  4. Exam
    Exam 2: Perception
  5. Question
    The Name Pepsi-Cola Can Communicate Expectations About Product Attributes by Activating
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The Name Pepsi-Cola Can Communicate Expectations About Product Attributes by Activating

Question 127

Question 127

True/False

The name Pepsi-Cola can communicate expectations about product attributes by activating a schema.

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