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    Globale Consumer Behavior
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    Exam 11: Groups and Social Media
  5. Question
    ________ Are Frequently Able to Influence Others' Attitudes on Behavior
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________ Are Frequently Able to Influence Others' Attitudes on Behavior

Question 37

Question 37

Multiple Choice

________ are frequently able to influence others' attitudes on behavior.


A) Opinion leaders
B) Anti-brand communities
C) Norms
D) Environmental cues

Correct Answer:

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