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    Globale Consumer Behavior
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    Exam 11: Groups and Social Media
  5. Question
    Individuals with the Ability to Influence Others' Attributes or Behaviors
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Individuals with the Ability to Influence Others' Attributes or Behaviors

Question 87

Question 87

Multiple Choice

Individuals with the ability to influence others' attributes or behaviors are considered ________.


A) reference groups
B) experts
C) opinion leaders
D) avoidance leaders

Correct Answer:

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