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    Globale Consumer Behavior
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    Exam 10: Buying, Using, and Disposing
  5. Question
    Allen Has a Store That Rents Only Formal Wear to Men
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Allen Has a Store That Rents Only Formal Wear to Men

Question 65

Question 65

Multiple Choice

Allen has a store that rents only formal wear to men, such as tuxedoes. Allen sells to a highly segmented market based on ________.


A) product disposal
B) usage situation
C) mood
D) sales interaction

Correct Answer:

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