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  3. Study Set
    Globale Consumer Behavior
  4. Exam
    Exam 8: Attitudes and Persuasive Communication
  5. Question
    In General, When the Source of a Message Is Perceived
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In General, When the Source of a Message Is Perceived

Question 7

Question 7

True/False

In general, when the source of a message is perceived as attractive, the message will be more effectively communicated.

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