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  3. Study Set
    Globale Consumer Behavior
  4. Exam
    Exam 5: Motivation and Affect
  5. Question
    Motivation That Is Driven by the Need for Pleasure Is
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Motivation That Is Driven by the Need for Pleasure Is

Question 17

Question 17

Multiple Choice

Motivation that is driven by the need for pleasure is called ________.


A) effect
B) hedonic
C) utility
D) affect

Correct Answer:

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