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  3. Study Set
    Globale Consumer Behavior
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    Exam 3: Perception
  5. Question
    When Coke Weaves a Sound into a Piece of Music
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When Coke Weaves a Sound into a Piece of Music

Question 36

Question 36

Multiple Choice

When Coke weaves a sound into a piece of music, the advertisement is using ________.


A) sound marketing
B) audio watermarking
C) sound watermarking
D) music marketing

Correct Answer:

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