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  2. Topic
    Business
  3. Study Set
    Globale Consumer Behavior
  4. Exam
    Exam 1: Buying, Having, and Being: an Introduction to Consumer Behavior
  5. Question
    A(n) ________ Is a Person Who Identifies a Need or Desire
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A(n) ________ Is a Person Who Identifies a Need or Desire

Question 6

Question 6

Multiple Choice

A(n) ________ is a person who identifies a need or desire, makes a purchase, and then disposes of a product during the three stages of the consumption process.


A) marketer
B) consumer
C) influencer
D) content generator

Correct Answer:

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