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    Business
  3. Study Set
    Globale Consumer Behavior
  4. Exam
    Exam 1: Buying, Having, and Being: an Introduction to Consumer Behavior
  5. Question
    The Fact That People Often Buy Products Not for What
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The Fact That People Often Buy Products Not for What

Question 83

Question 83

True/False

The fact that people often buy products not for what the products do but for what they mean implies that a product's basic function is important.

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