In One Study Described in Your Text, Gorn (1982) Showed

Multiple Choice

In one study described in your text, Gorn (1982) showed participants pictures of pens of different colors. Some pen colors were paired with pleasant music; others were paired with unpleasant music. As a free gift, participants were more likely to choose the pen colors associated with pleasant music than the pen colors associated with unpleasant music. Which of the following alternatives correctly identifies the CS and the CR, respectively, in this study

A) pen color; liking for pen
B) pen color; liking for music
C) type of music; liking for music
D) type of music; pen color