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    Exam 14: Competing Effectively Through Global Marketing, Distribution, and Supply-Chain Management
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    Multiple Brands May Resonate More with Specific Markets, Especially If
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Multiple Brands May Resonate More with Specific Markets, Especially If

Question 5

Question 5

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Multiple brands may resonate more with specific markets, especially if a company merges with or acquires a local brand that is well respected in that region.

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