Multiple Choice
_____ refers to the services and accessories that improve the core product's ability to deliver benefits.
A) Core product
B) Augmented product
C) Product mix
D) Service
E) Feature
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q34: A _ is responsible for a broad
Q35: A brand extension involves the creation of
Q36: At the retail level,a category manager at
Q37: GammaTech Inc.has released a new MP3 player.The
Q38: _ refers to an approach to products
Q40: Ideally when you sell a new product,you
Q41: A crown on a tooth can be
Q42: Trenton Security sells different types of security
Q43: OEM offerings are products and services that
Q44: Vertical market managers are found mainly in