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    Principles of Marketing Study Set 8
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    Exam 4: Business Buying Behavior
  5. Question
    In _____ the Roles of the Buyers and Sellers Are
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In _____ the Roles of the Buyers and Sellers Are

Question 71

Question 71

Multiple Choice

In _____ the roles of the buyers and sellers are reversed.


A) buy-side auctions
B) B2B auctions
C) sell-side sites
D) B2B exchanges
E) e-commerce

Correct Answer:

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