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  3. Study Set
    Principles of Marketing Study Set 8
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    Exam 16: The Marketing Plan
  5. Question
    _____ Is a Forecasting Method in Which the Forecast Is
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_____ Is a Forecasting Method in Which the Forecast Is

Question 82

Question 82

Short Answer

_____ is a forecasting method in which the forecast is based on an objective third-party's best estimate of what will happen in the market and how that will influence sales.

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