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  3. Study Set
    Principles of Marketing Study Set 8
  4. Exam
    Exam 14: Customer Satisfaction, loyalty, and Empowerment
  5. Question
    What Are Some of the Disadvantages of Spending Money on Customer
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What Are Some of the Disadvantages of Spending Money on Customer

Question 38

Question 38

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What are some of the disadvantages of spending money on customer satisfaction initiatives?

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Research shows that firms that spend mon...

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