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    Exam 12: Aproduct Development and Pricing Strategies
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    The Complete and Legal Name of an Organisation, Such as Walmart
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The Complete and Legal Name of an Organisation, Such as Walmart

Question 226

Question 226

Multiple Choice

The complete and legal name of an organisation, such as Walmart Stores, Incorporated, is called a


A) trade name.
B) brand name.
C) brand mark.
D) store brand.
E) manufacturer brand.

Correct Answer:

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