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    Exam 13: A: Creating and Pricing Products That Satisfy Customers
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    A Branding Strategy in Which a Firm Uses a Different
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A Branding Strategy in Which a Firm Uses a Different

Question 33

Question 33

Multiple Choice

A branding strategy in which a firm uses a different brand for each of its products is called ____ branding.


A) producer
B) individual
C) unity
D) family
E) promotion

Correct Answer:

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