If a Company Invests $1,000,000 to Develop and Market a New

Multiple Choice

If a company invests $1,000,000 to develop and market a new product with a goal of earning $1,200,000 on the product by the end of the year, it will price the product based on

A) profit expectations.
B) market share goals.
C) return on investment goals.
D) survival goals.
E) objectives.