One of the Main Differences Between the Traditional View of Advertising

Multiple Choice

One of the main differences between the traditional view of advertising and consumer-centric view of advertising is that:

A) consumer-centric advertising is designed primarily to sell its merchandise.
B) traditional orientation views advertising as a service.
C) consumer-centric retailers are moving towards a one way advertising service.
D) consumer-centric orientation views advertising as a service.
E) traditional orientation views advertising as part of the process of building relationships.